Avigdor Lieberman, the far-right 'Yisrael Beiteinu' Foreign Ministry of the israeli cabinet led by Benyamin Netanyahu, has issued a call to embassies and consulates all over the word to come up with ways to "polish" and "improve" the image of the jewish State, which has gone from one p.r. disaster to the next in a relentless downward spiral since the end of the Al-Aqsa Intifada.
The unsuccesful war against Lebanon, the brutal military ''pogrom'' against Gaza and the inhumane siege which followed, did ultimately culminate in the piratical raid on the Mavi Marmara, whose echoes and aftereffects are still reverberating five months after it was conducted, with talks of international appeals for just prosecution of those responsible for it. The decline of Israel's public image has been literally devastating, not only in the Middle East and in Asia (where the zionist State is already hugely unpopular), but in Europe and even in the u.s., notwithstanding all the media firepower wielded there by the jewish lobby.
In order to try and rectify the situation Lieberman's call did resonate between all Israel's diplomatic missions and envoys: "Do something about it, quick". A similar request in months past saw pro-israeli concerts and meetings arranged among american and european universities, with the involvement of renowned intellectuals co-opted in a pro-israeli fashion. Sadly for Lieberman, this time his hopes about a quick reversal of fortunes are very likely to be frustrated by the increasing success of the anti-zionist BDS campaign, which has extended itself to the musical and cultural arena.
If Israel's foreign minister is so dead-set about polishing and improving the international image of his homeland he may consider stopping the harassment toward israeli citizens of Palestinian ethnicity, lifting the siege on Gaza, tearing down the shameful separation wall, putting a stop once and for all to the expansion of unlawful jewish fundamentalists' settlements on Palestinian lands...we're sure any of these steps would earn the jewish State scores of "brownie points" on the international stage.
Otherwise, even if slathered with layer after layer of make-up and lipstick, the ugly snout of the apartheid-occupation pig will remain as evident as ever.
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